It may sound like a gimmick, but believe it or not, answering the phone with a smile makes a difference. Not only that, there are scientific reasons to back it up. We believe in this so much at Smiledog, we named our company based on this premise. Today on the blog, we’re going to identify how it works.

Smiling affects your vocal tone

The acoustic effects of a smile’s stretched lips on speech changes the tone of your voice. In fact, when you’re auditory smiling, your tone is upbeat and friendly. Often the effect is so obvious that you may not even realize it until you’re smiling yourself in response!

This response is so powerful that we train our Smile Team to start smiling before they even answer a call. Try it, you’ll find that regardless of what you say, if you say it with a smile, it will have a positive outcome.

Moods are contagious

Moods are as contagious as the common cold. Psychologists call this phenomenon emotional contagion. It is actually a three step process where one person’s feelings and demeanor transfer to another. The first stage is called non-conscious mimicry, where you mimic the other person’s actions, often subconsciously. Second, you experience the feedback from the action, meaning if you frowned you may feel sad and conversely, if you smiled, you may feel happy. Lastly, you begin to synchronize your emotions until the nonverbal cues of those around you physically alter your own behavioural state.

When customers call in a frustrated or angry state, greeting them with an upbeat and positive tone and demeanor can change the course of the call nearly instantaneously.

Smiling actually makes you happy

Having a bad day when you work in customer service just isn’t an option! That’s not to say it doesn’t happen from time to time. Research suggests that even forced smiles can boost your mood. A smile spurs a powerful chemical reaction in the brain that can make you feel happier. We encourage our team to smile before, during and after their calls. Hopefully they’re mostly genuine, but if needed, our team knows they can quickly boost their mood by forcing a smile, in most cases, it doesn’t take long before they’re smiling for real.

There you have it, smiling is a simple, but effective, action that can improve your mood and in our case, also improve the experience that your customer receives. If you’re not convinced, give it a try and see for yourself how powerful a simple smile really is.